HARTLAND, Wisconsin, JULY 22, 2021– OneTouchPoint (OTP), a leading managed marketing services provider, announced today that it has achieved G7® Master Facility Qualification with colorspace compliance at its plant in Hartland, WI.
G7® is an industry-leading set of specifications from Idealliance® for achieving visual similarity across all print processes. It is a global standard widely used to measure the color accuracy on any output device. G7 Master Status indicates that the facility has calibrated certain equipment and systems to G7 gray balance and neutral tone curves and is capable of delivering G7 proofs and print products.
“With our G7 Master Qualification, we continue our commitment to easily manage complex, cross-channel engagement strategies as a single vendor, providing best-in-class print offerings in concert with our full marketing suite of services,” says Dave Holland, CEO. “We are a single point of contact for our customers allowing them to have the highest customer impact, while reducing the cost and complexity of their marketing engagements. Our clients can rest assured that everything from our technology to the color of their printed assets is on point.”
OneTouchPoint joins a select group of global print service providers who have successfully completed the training, examination and qualification process of their print production processes, validating their capabilities to the highest level of global industry standards and specifications. The implementation of the G7 methodology enables printers to reproduce a visually similar appearance across all printing types and substrates along with improving process control and production efficiency.
“We applaud OneTouchPoint for using the G7 Master Program to assure consistency and quality in their proofing, brand color management and print processes,” commented Jordan Gorski, Senior Vice President, Idealliance. “G7 Master Qualification demonstrates a level of control and expertise that places OneTouchPoint at the top of their field. We applaud their leadership, commitment and support of the G7 Master Qualification Program.”
About OneTouchPoint
OneTouchPoint provides the technology, managed services, and execution support that helps companies amplify their customer engagements with beautifully-crafted marketing assets and communications produced and distributed at scale. OneTouchPoint’s capabilities span state-of-the-art printing, national and localized marketing execution, fulfillment, and related services, all managed easily through the U.Connect platform and delivered rapidly from facilities nationwide. More than 3,000 customers, including Fortune 500 companies in the manufacturing, healthcare, financial services, franchise, and retail industries trust OneTouchPoint to increase the return on their marketing investment, one touchpoint at a time. Visit www.1touchpoint.com to learn more.
About Idealliance
Idealliance® is dedicated to guiding media production best practices, specifications, and standards, worldwide.
To learn more about G7 Master Qualification, please visit http://www.idealliance.org.