Modern Coupon Fraud: How AI Is Changing the Game for Promotional Scammers
While coupons are a critical competitive advantage for countless brands in a wide range of industries, they also come with massive headaches for marketers. From regional regulations to distribution and redemption tracking to the sheer expense of production…and then there’s the fraud. Once upon a time, coupon fraud was a low-tech scam involving forged paper […]
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