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Uzin Utz Partners with OneTouchPoint to Provide Best-in-Class Distributed Marketing Support Nationwide

Uzin Utz Improves Marketing Efficiency, Increasing Response Time, Reducing Errors, Saving Staff Time and Money with OTP’s End to End Marketing Support

HARTLAND, WI (January 4, 2021) OneTouchPoint, a leading provider of end-to-end managed digital and physical marketing services has announced that Uzin Utz, a German-based globally recognized manufacturer of flooring products has signed a multi-year agreement to streamline marketing processes and improve speed-to-market.

“Our new marketing platform lets us provide quick, nationwide access to approved on-brand marketing materials and promotional items to our sales team when and where they need them, 24/7.” Says Josh Neuberger, Marketing Director. “Our field teams are better enabled and we are able to more easily manage our assets and inventory and reduce the time the marketing team spends on one-off requests and manually sending out sales kits. We have been able to refocus on strategic marketing initiatives and growth opportunities.”

With their proven history of working with multi-location businesses to coordinate marketing communications and promotional campaigns, OneTouchPoint’s technology platform also streamlines the backend order management, production and distribution services, whether the brand material ultimately ends up in a box, in the mail, emailed or posted as a Facebook ad. The turn-key technology solution combines a user-friendly brand hub and asset management system with distributed ordering capabilities, best-in-class print, fulfillment, mailing, digital and distribution services. From content creation to execution, customers save time and dollars getting marketing materials to the teams that need them, and multichannel promotional campaigns in front of potential buyers.

“Finding a vendor that could provide the technology platform that allows us to access, update, and edit approved materials for immediate download, customization, print on demand and distribution to our national sales team has saved us pain and so many cycles. Getting the right materials distributed across the organization now takes a fraction of the time it used to – and the materials are on brand every time. OneTouchPoint was also critical to our ability to quickly pivot our marketing strategy due to COVID-19, powering the fulfillment of custom kits designed to complement a very successful virtual tour pilot.” says Josh Neuberger, Marketing Director.

“OneTouchPoint has a rich history of working in the manufacturing industry, and we are thrilled to be partnering with the Uzin Utz team,” Say, David Holland, CEO of OneTouchPoint. “Our aim is to provide our clients with a purpose-built, centralized marketing portal that gives them the tools they need to empower their teams to quickly and easily execute marketing campaigns and communications on brand and at scale. Our deep roots and domain experience in local digital marketing, print production, fulfillment and distribution round out the picture by delivering exceptional online and offline customer experiences, economies of scale, and a full reporting package to better understand what is being ordered by whom, and which campaigns are working and which aren’t. At the end of the day, our goal is to give our partners time and cycles back to focus on what is most important – building and serving their clients.”

About Uzin Utz

Based in Aurora, CO, Uzin Utz North America, Inc. is the North American subsidiary of Uzin-Utz AG, Ulm, Germany. The company was founded in 1911 and is a vertically integrated manufacturer of product systems designed for the preparation, installation, finishing and care of all types of floorcoverings. Uzin Utz North America, Inc. offers its products under the Uzin (moisture mitigation, primers, leveling compounds and adhesives), Pallmann (Hardwood Complete™: subfloor preparation, adhesives, sanding, surface treatment & floor care) and Wolff (floor strippers, grinders and installation tools) brand names. For more information visit the Uzin-Utz North America website:.us.uzin-utz.com or call 866-505-4810.

About OneTouchPoint

One Partner for the Flawless Execution of Modern Brand Programs at Scale

OneTouchPoint helps brands and organizations marry form and function with beautifully-crafted marketing assets, produced at scale with purpose-built technology, a full suite of digital marketing capabilities, and managed services for the marketing supply chain. Fortune 500 companies choose OneTouchPoint as a single-source provider to elevate their brands, increase margins, and speed time-to-market. Visit www.1touchpoint.com to learn more.

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