Centralize, manage and oversee your brand and content with powerful admin tools, an intuitive tech platform and a self-service web portal that keeps your brand orchestra in sync.
Do (so much) more, with less.
OTP One Brand is a single source of truth for all your branded assets with intuitive controls and tech-led guardrails minimizing marketing oversight so your team can focus time and energy on strategy, and not one-off requests.
Foster brand awareness and simplification of using your branded assets, ordering goods, customizing and creating everything from personalized social ads to campaigns with an easy-to-use, intuitive web-based brand store.
Drive brand usage.
Keep all your physical goods and static branded content organized with comprehensive brand management capabilities, while increasing brand awareness and usage. Then dive into metrics to analyze what is (and most importantly what isn’t) being used, so you can adjust your marketing strategy and drive ROI.
Get everyone ‘in-the-know’.
Effortlessly share everything from new branding to new product information, announce buying periods or the launch of new campaigns with our Communication Management feature, allowing you to keep users in the know, with home page carousel announcements.
Empower with tech-driven brand governance.
It’s tech-led and automated. You and your teams of marketers and creatives can focus on those big, audacious marketing goals and high-performing content, while the technology monitors everything from access, budgets payment types and more.
You set the business rules, and go to work; our technology enforces your brand rules.
Reduced obsolescence, increased sustainability.
From printed assets galore, in-store signage, wearables, to swag stocked for local distributors, events, sales teams and more – it’s hard to be sustainable as a marketer. That’s where our OTP One Brand module can help – by enabling teams to print on demand, they order only what they need, when they need it – reducing obsolescence to nearly zero.
Not quite ready for on-demand?
Our OTP One Brand module can consolidate orders for non-urgent materials – meaning you are producing and shipping in bulk, reducing your overall carbon footprint while gaining cost savings with larger funds.