Built for Restaurants & QSRs
From front-of-house signage to localized multichannel campaigns, OneTouchPoint is your single source, end-to-end marketing partner.
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A One-Stop-Shop
- Empower franchisees / restaurant managers to access and run pre-approved campaigns (print, digital & in-restaurant) – with little to no marketing expertise.
- Reduce one-off marketing requests by enabling approved users to access, localize then order BOH/FOH assets, marketing materials, menus, signage, displays, wearables, and more.
- Lower costs and ensure brand consistency by leveraging national, commercial printing and production power and nearly eliminate obsolescence with print-on-demand capabilities.
- Track & analyze campaign success with our BI & reporting and digital campaign dashboards.
Boost Local Brand Awareness
Our OTP One technology platform enables your franchises and/or local store managers to increase local awareness by easily leveraging pre-approved brand campaigns that you create.
Empower local users with prescriptive online, offline, and in-restaurant multichannel marketing campaigns. These easy-to-use, turn-key brand campaigns allow users to localize assets, select mailing zones, rent lists and schedule mail dates to help build local awareness.
And with campaign dashboards analytics at your finger-tips, you can adjust marketing tactics on the fly.
Keep your Brand on Point
Whether you run a fast-casual, quick service or other type of restaurant, our flexible OTP One technology allows you to have complete control over your brand. We can simplify your distributed marketing efforts by creating a single source of truth, enabling you to easily take control of your brand, manage funds, and scale content marketing operations – all while ensuring your brand is on point at every location, across every channel.
- Provide 24/7/365 access to FOH/BOH materials
- Manage price & location tiers
- Define user access levels & approval workflows
- Empower users with modular templates
- Simplify grand openings to new product rollouts
Streamline (Nearly) Everything
Avoid the headache of managing multiple vendor relationships by leveraging our fully integrated suite of services. Our channel marketing platform, OTP One, is fully integrated with our backend fulfillment, kitting, and distribution capabilities, enabling you to have a single vendor to support all of your needs.
- To go menus
- Menu boards
- Signage
- Training materials
- Box toppers
- Postcards
- Direct mail offers
- Training manuals
- Banners
- Promotional items
- Wearables
- Limited time offers
- All things print
We help front-of-house AND back-of-house teams
Front-of-House | Leverage our OTP One technology to launch pre-approved content for your restaurant franchisees when and where they need it – ensuring your next campaign lives up to your brand standards.
Back-of-House | A restaurant’s BOH is headquarters for staff, and it should be equipped with all the resources team members need to do their jobs effectively. We provide solutions for all printed materials, including any signage regarding key safety rules, equipment storage, restaurant operations manuals and more.
Additional Resources
3 Ways to Improve Your Coupon Marketing Strategy
Learn how to take the headaches out of coupon marketing in order to engage customers and drive revenue at every touchpoint.
Make Your Brand Stand Out: 6 Secrets to In-Store Marketing
In retail environments, brands have just 3 seconds to make an impression on shoppers. Learn how to make sure your products catch buyers’ eyes.
Your Restaurant Serves Delicious Food—But What About a Consistent Brand Experience & Quality Print Materials?
From training materials to marketing signage, learn why savvy restaurants are dishing up print collateral with every meal.