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Redefining Retail Marketing

Retailers must compete at every customer touch point for mindshare, loyalty and wallet share. OneTouchPoint helps you maximize your consumer engagements across national and local brand and marketing campaigns, while executing effective visual merchandising and product displays for retail environments at scale.

Your Path to Purchase

  • Control Brand Integrity | Drive brand consistency and enable local store marketing across all of your retail locations.

  • Localized Marketing Efforts | Localize outdoor signage, grand opening announcements, local events, dormant mailer postcards via EDDM mailings and much more from a single vendor.

  • Unlock Your data | Enable marketing teams to analyze business operations, branded material inventory, the effectiveness of tactics by location or region, and more.

  • Save Time and Resources | Grant access to an approved brand library, reducing staff time spent managing marketing request across your locations.

  • Lower Costs | Leverage national, commercial printing power and managed services to gain economies of scale for lower pricing and shipping costs.

Looking for a Retail marketing partner?

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Full Stack Solution

  • Marketing Execution
  • Print Production
  • Supply Chain
  • Brand Management

Seamless Coordination of Marketing and Product Communications

Manage print and digital communications on a global scale. Launch campaigns from headquarters or enable the field to localize, customize, and order pre-approved library assets—speeding time-to-market while ensuring brand quality and consistency, giving full transparency and insight into activities, costs, and performance with enhanced reporting and analytics.

Products & Services
  • Order Management
  • Fulfillment Services
  • Shipping/Tracking Reports
  • All Things Print
  • U.Connect

Flawless Production of Branded Product and Marketing Materials

As a single-source partner for all things print, OneTouchPoint ensures each and every touchpoint your customers have with your brand meets quality standards. Our full-scale, commercial printing and web storefront capabilities and our national partner network offer a turnkey solution to produce stunningly-branded materials at the most cost-effective rate. Including marketing collateral, grand format items, and digital print-on-demand—OneTouchPoint delivers flawlessly produced customer engagement materials.

Products & Services
  • All Things Print
  • Digital Print-On-Demand
  • Direct Mail
  • Wide & Grand Format
  • Packaging

Efficient Management of the Marketing Supply Chain

OneTouchPoint provides end-to-end support for the marketing supply chain throughout the customer lifecycle. Whether you’re announcing a new product, launching a local sales promotion, or kitting and shipping products and collateral—OneTouchPoint has the capabilities and capacity to serve as your single source partner, offering inventory management, print production, and fulfillment services. Experience efficient management of the marketing supply chain while reducing costs and cycle times with OneTouchPoint.

Products & Services
  • Vendor Managed Inventory
  • Supply Chain Management
  • Print & Mail Room Management
  • Print & Paper Brokerage
  • Sourcing & Procurement
  • Kitting & Assembly
  • Warehousing Logistics
  • Fulfillment

Scalable Managed Service Delivery Fueled by Technology

OneTouchPoint’s U.Connect platform helps companies take control of their brand, budgets, and future, serving as a central command center for flawless marketing execution and supply chain management. U.Connect enables end-to-end management of local, national, and global marketing campaigns and programs from creation to distribution—offering digital asset management, governed localization and customization, Web2Print on-demand ordering and fulfillment, budgetary and financial controls, and in depth analytics.

Products & Services
  • Comprehensive branded material management
  • Centralized control of local campaigns
  • Simplified multi-channel execution
  • Personalized and localized brand materials

Problems we solve

Inconsistent branding across retail locations

Communicate marketing plans, programs and promotions and ensure brand consistency across all retail locations.

Whether it’s outdoor signage, POP signage, new-store or annual promotional kits, we can produce, deliver and invoice the right materials to the right locations.

What’s more, you can also provide easy access to your approved marketing assets and more via our U.Connect platform that serves as your centralized brand hub with access from anywhere, anytime.

Numerous retailer support requests

Free your team’s time by providing retail owners access to a pre-approved asset library. Users can customize, personalize or localize specific content, email, download, purchase, or have the piece printed on demand. Orders are fulfilled from our warehouse and shipped directly to the correct location. And with a 99.92% accuracy rate, you can be assured that their orders will get there—correctly and on time.

Decentralized marketing materials

Marketing materials that are locked away on users' laptops and company folders make it difficult for retailers to find the most up-to-date, on brand assets.

U.Connect is your brand control center. A one-stop-shop to store all of your assets for easy access to:

  • Create and approve marketing templates that allow for customization, while ensuring each retail location stays on brand and doesn’t go “rogue.”
  • Order-on-demand, download, or select from pre-printed customer giveaways, promotional items, and more.
  • Ability to create automated workflows that standardize and simplify your order approval processes.
  • Store, fulfill and ship your assets direct to each location.
  • Business intelligence & reporting enables you to analyze your end-to-end marketing supply chain.
Manual charge-backs and expenses tracking

Through our U.Connect platform, you can set budgets at any level including individual, department, or by retail location. U.Connect makes it simple to gain complete control of your marketing spend.

Inaccurate inventory

Manage and track branded material inventory in real-time with alerts that notify you when levels are low. Our print on-demand will reduce inventory overages and stock obsolescence, while saving you money on warehousing and print costs.

Complicated local marketing rollouts

Simplify marketing execution with a one stop shop partnership that combines decades of domain expertise, purpose-built technology and commercial print and production that makes new store openings, local store events, national campaign roll-outs and in-store branded experiences a breeze.

Proof is in the Print

They put as much attention to a little email as a huge order. Everything is expedited. It’s timely. They either meet the ship dates or they’re shipping earlier than expected.

Retail Director

Additional Information