Direct Mail Trends for Marketing

2024 Marketing Trends: Direct Mail Marketing Remains a Powerful Investment in the Digital Age

In an always-online era, when digital strategies dominate the conversation, it can be easy to assume that direct mail is on its way out. But marketers who write off direct mail campaigns in 2024 are doing themselves a serious disservice, because research shows time and again that the strategy is far from outdated. For example: …

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