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Author name: Scott Mollahan

Scott Mollahan
Coupon marketing management platform

Master Coupon Marketing with End-to-End Management

For many companies, giving out coupons is low on the list of favorite marketing activities. Between the decreased margins, production costs, and the management headaches around logistics, compliance, and redemptions, the potential return just doesn’t seem worth the effort. However, writing off coupons altogether is a short-sighted move for most brands. For one, customers love …

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