Department: Sales
Reports To: Vice President, Head of Sales
About OneTouchPoint:
OneTouchPoint (OTP) is a leading marketing technology and managed services provider that helps enterprise and multi-location brands streamline and elevate end-to-end marketing execution. Our OTP One platform unifies distributed marketing, brand management, print production, fulfillment, and analytics — creating consistent, scalable brand experiences across every channel. We’re dedicated to innovation, collaboration, and delivering extraordinary service to our clients.
Job Summary:
As a Business Development Representative (BDR), you’ll be a critical part of our sales growth engine. You’ll focus on outbound prospecting and inbound lead qualification to build pipeline and help connect qualified prospects with our sales team. This role is perfect for highly motivated individuals eager to start a career in sales within a dynamic, fast-paced marketing technology environment.
- Identify & Qualify Leads: Research and identify potential customers who could benefit from OTP’s integrated marketing and brand solutions.
- Outbound Outreach: Engage prospects via phone, email, social media, and other channels to introduce OTP’s value proposition and qualify interest.
- Inbound Lead Response: Follow up quickly with inbound inquiries to assess needs and schedule discovery conversations for Sales Executives.
- Pipeline Management: Update and maintain accurate records in the CRM (Salesforce) to track outreach activities, prospect status, and next steps.
- Collaborate with Sales Team: Work closely with Sales Executives and Leaders to ensure smooth handoff of qualified opportunities.
- Achieve Metrics: Meet or exceed activity and lead qualification goals (calls, emails, meetings set, etc.).
- Learn & Improve: Grow your skills through ongoing training, coaching, and real-time feedback to advance within the sales organization.
Knowledge & Skills:
- 1–2 Years of Relevant Experience and a strong interest in business development, marketing technology, SaaS, or B2B sales. Relevant experience through previous roles, internships, academic coursework, or hands-on projects in sales, marketing, business, communications, or a related field.
- Excellent Communication Skills — clear, confident, and professional in both written and verbal interactions.
- Self-Starter Attitude with a willingness to learn, take initiative, and persist through challenges. Comfortable with performance metrics and targets
- Organized and Detail-Oriented — able to manage multiple priorities and follow up consistently.
- Team Player who thrives working collaboratively with others while contributing independently.
- Tech Savvy with the ability to quickly learn new software tools and systems. Experience with CRM tools and sales outreach platforms (Salesforce, Zoominfo, Chorus, etc.) a plus.
Why You’ll Love Working with Us:
- Industry-leading capabilities across marketing supply chain, technology, and print services give you a powerful and differentiated story to tell.
- Supportive cross-functional teams ensure you never sell alone.
- High visibility and strategic impact—your work directly influences company growth.
- A culture of innovation and continuous improvement where your ideas are welcomed and valued.
- Room to grow, with opportunities for advancement, expanded account ownership, and professional development.
Training & Compliance Requirements:
- HIPAA Training (annually)
- Safety Training (upon hire)
- Background Check (before hire and every 3 years)
- Driver’s Check (before hire)
Working Conditions:
- This role requires frequent sitting, talking, listening, and virtual communication.
A Few More Details:
This job description outlines the expectations of the role as it exists today. As our client and company needs evolve, responsibilities may shift to ensure OneTouchPoint continues delivering exceptional value. Management may adjust responsibilities or assign additional tasks as needed.