Made for Manufacturing Marketers
We help manufacturing marketers drive brand consistency, bring new products to market, product technical documents, and launch localized campaigns across all locations, dealer networks and sales teams.
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Optimize Your Manufacturing Marketing Operations
- Provide access to a web-based asset library that approved users can access, order and localize materials with modular templates.
- Empower sales reps, local dealers and channel partners with access to co-branded print and digital marketing campaigns they can easily execute on at the local level.
- Ensure brand constancy with access to prescriptive marketing programs, materials, training updates and more.
- Simplify new product roll-outs – arming both your sales team and local dealers with the tools they need.
- Monitor your business with transparent reporting packages and digital campaign dashboards.
- Control and manage local budgets and MDF funds – set budgets at any level.
Streamline Your Marketing & Brand Management
Establish A Single Source of Truth
The OTP One platform serves as your centralized brand hub – where you can enable localized marketing and easily manage all of your branded assets from a single location. Our technology helps manufacturing marketers take control of their brand, budgets, customer engagements and distribution.
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Resources
How Manufacturing Companies Can Leverage Modular Content for Local Multichannel Marketing
Learn how modular content empowers manufacturing marketers to create local campaigns that showcase their national brands.
Strategies & Best Practices for Building Brand Loyalty through Local Marketing
Research overwhelmingly shows that today’s consumers want to shop within
Why You Need a Brand Hub: How Centralizing Institutional Knowledge Can Transform Your Marketing
Learn how a centralized brand hub can support sprawling teams of local and national marketers by keeping critical materials front and center.